Archive for the ‘Active Wear’ Category

Embrace the Sun

Friday, July 11th, 2008

Blumöd sunhat and shirtHow would you like to treat “bacne” while looking cute and sporty? The clever people at SUN:SOUL have done just that by developing a way to harness the power of the sun’s healthy, healing rays while protecting against harmful UV exposure.

blumöd, a collection of stylish sporty tops and hats, are made with a revolutionary technology that isolates and amplifies the sun’s natural blue light, offering you an improvement on the appearance of troubled skin.

The special fabric triggers a process called Photo Dynamic Therapy (PDT), in which blue light reacts with tiny molecules generated by skin bacteria, called porphyrins, mixing it with oxygen to suppress bacterial growth. You only need to have your blumöd item on for a few hours a week to see an improvement in the appearance of your skin. Wear it for your daily power walk with the pooch or while out-and-about doing your daily duties.

In addition to looking stylin’ and easing those pesky pimples, these clever garments and accessories provide an additional barrier to harmful UV rays with a UPF of 50+.

Available in long sleeved shirt (XS-XL), unisex shirt (XS-XXL), and also a sun hat (M-L), sport visor (OS) and baseball cap (OS)

blumöd
www.blumod.com
Available online at www.sunsoul.ca and www.sunsoul.com