Ask a Makeup Expert

Lipstick Powder N Paint wants you to be beautiful­ ‑ inside and out ‑ and the best way to do that is to make sure you have all your questions answered by true beauty experts. Every Monday, our experts will be answering your questions about skincare, makeup, hair and oral health.

Today’s expert is Melanie Hutchinson, National Training Manager for Benefit Cosmetics Canada.

benefit-melanie-hutchinson-head-shot If you ask Melanie why she loves her job so much, she’ll tell you that it combines her three favourite things – make-up, travel and teaching. With over twelve years of experience in the beauty industry, Melanie is an authority on all things cosmetics and she LOVES everything about Benefit. “It’s the best brand out there,” she says. “Benefit makes everything about cosmetics fun. How could I not love my job?!” Her must-have? Badgal Lash Mascara!

Today’s question is one we’ve all probably wondered at some point…

Q: Eyeliner. Inside the rim or outside? Which is the best way for me to wear it?

A: To line or not to line! Wearing eyeliner on the inner rim or the outside of the eye all depends on the look you are trying to achieve. If you’re looking to give strong definition to your eyes and make them pop, eyeliner on the inner rim is the way to go. For a more subtle, everyday look I suggest lining on the outside of the eye and using a cotton swab to smudge the line for a softer, sultry look. For the ultimate eye shaping definition, do both! That’s my favourite look!

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1 Comment

  • I do like the inner rim eyeliner look. It’s very sexy looking, especially with a pale lip. My favourite Benefit shadow so far is Strut, a cream shadow that is like a dark blue denim colour. It’s great for making blue eyes pop!

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