Think Pink: We’ve Got the Blues

Jean addicts take note, Canadian denim giant Fidelity Denim has collaborated with Rethink Breast Cancer to create the Hyacinth BC “Forever in our Hearts” Jean.

With only 500 pairs to be had, this slimming pant in a deep blue wash is in high demand. The 24-karat gold plated hardware, brushed gold rivets and hot pink detailing add some glamour and a girlie flair to the classic mid-rise cut.

Ten per cent of the proceeds go directly to Rethink Breast Cancer – an innovative charity dedicated to medical research, support and public awareness about the disease.

Feel good about supporting breast cancer and look great by wearing these jeans with killer heels for a look you can take almost anywhere.

Fidelity Denim
www.fidelitydenim.com
Available at Mendocino and Holt Renfrew stores